“What gets measured gets improved”
– Peter Drucker

Predictive Modeling

The rise of big data has opened the door for better analytics within HR. People analytics are the window into what attracts, engages, and retains talent. BrandAlliance dives even deeper to reveal critical insight into the actions and behaviors that are helping teams drive the organization forward.


We collect organizational outcome data like:

  • Engagement scores
  • Turnover rates
  • Safety audits
  • Specific KPI measures
  • Customer satisfaction surveys

And external data like:

  • HCAHPS scores
  • Social networking data
  • Hiring patterns

These metrics will assist a company’s analytics teams in understanding the impact of recognition on employee and business performance. Customized dashboard reports in the PerformanceLink system demonstrate a true ROI on incentive and recognition programs.

Thought Leaders

To validate and expand upon our algorithms, BrandAlliance partners with the Department of Management at Virginia Tech’s Pamplin College of Business, providing a neutral third-party review based on rigorous research protocol. Award-winning faculty confidentially study and analyze your data so that you know how recognition is impacting employee behavior and therefore driving outcomes.

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